Monday, January 23, 2012
I'm back from a big week at Altitude Summit in Salt Lake City. Alt is technically a design conference, but it's really more like a big slumber party. A slumber party where instead of pajamas you wear skinny jeans and instead of having a pillow fight, you stalk Ben Silberman. And the slumber party isn't at your house, it's held at the house of that really REALLY cool girl who rides a Vespa and wears tights with horizontal stripes on them.
Now that I've experienced Alt, I feel like I can offer some key pieces of advice for those thinking about attending in 2013:
1. Make a list of the people you'd like to see/meet while you're there. Read up on their blogs. Learn more about their careers, families, and personal preferences. That way, when you find yourself next to Pilar Guzmán while in line for the toilet, you can say, "Hey, how did that bathroom remodel turn out?" rather than, "Holy cow! My bladder is SO FULL. I love your pants."
2. Think about the cutest outfit you're planning to bring. Now make it cuter. Now CUTER. Okay, now you're ready.
3. When it comes to business cards, dream big. Paper is passé. Rectangles are lame-o. Think about the Christmas gift you loved most from your childhood and then buy 250 of those to hand out to the people you meet.
4. If you are male, you'll want to practice some immersion therapy leading up to the event. Does your local YWCA have a prenatal yoga class you can audit? How about a Nicholas Sparks book club? What you want here is sheer quantity of ladies.
5. Consider bringing a rolling suitcase, fun vintage red wagon, or sherpa to help carry your swag. Nothing says "Alt Rookie" like a back injury.
Thanks to the Alt people for putting on such a fabbolus design conference (cough: slumber party: cough) and having me as a speaker. I'll post some nuggets from my roundtable session later, but for now I'm going to get caught up on my sleep and relive this moment: